The band name "Latin at Heart" is a registered Trademark, unique to a concept rock band based in South Austin, Texas USA (78745).  It was registered with the Library of Congress in 2004.  

Google "Latin at Heart":
https://www.google.com/search?q=latin+at+heart&rlz=1C1GCEA_enUS888US888&oq=Latin+at+&aqs=chrome.1.69i57j0j69i59j0l5.14930j0j8&sourceid=chrome&ie=UTF-8